Solutions
We like a challenge. Here's proof.
YES Essentials
Brands evolve. And when they do, their marketing materials have to keep up. Or else.See the work
PSAS3 Michelin Tire Launch
Michelin North America was gearing up for the launch of a new Ultra-High Performance all-season tire incorporating major technology breakthroughs. A major competitor had just launched their new tire two months earlier, so Michelin wanted to make sure there was no doubt what tire company had the best all-season tire in the category.See the work
Michelin MINExpo
Michelin Earthmover needed to turn heads at the largest international mining industry trade show in the world. Not an easy task against 1,600 other exhibitors.See the work
CUICAR
The new hub of automotive research isn't in Detroit, Los Angeles or Tokyo. It's in Greenville, South Carolina. And when it launched, it needed to make a splash in the automotive world.See the work
Michelin Truck Tire Social Media
How do you launch out into the waters of social media and ensure the platforms you use will effectively reach your target audience, even if they're truckers?See the work
NMHG 2011 Plant Engineering Top Plant Award
There are hundreds of thousands of manufacturing plants in North America. To win Plant Engineering magazine's Top Plant award, it takes operational excellence, best practices and one heck of an application process.See the work
Sage Automotive Interiors Sustainability
Sage Automotive Interiors needed a creative way to tell their brand's unique story, as well as share their commitment to sustainability and recycling with automotive manufacturers. This was a significant initiative for the brand, as it needed more than just your "average, everyday" presentation piece.See the work
Hyster Lift Trucks
Not everyone realized the world's toughest lift trucks were actually the world's toughest lift trucks. Our challenge: help reality defeat perception. So JMG helped Hyster Lift Trucks create a tough-minded new campaign with the theme of "Bring It."See the work
BMW Motorrad USA
BMW Motorrad USA wanted a dealer meeting to end all dealer meetings. One with a massive "wow" factor. So JMG helped them create a motorcycle stunt show on the deck of an aircraft carrier (the U.S.S. Midway). Mission accomplished.See the work
Michelin Truck Tires
The MICHELIN® ONCall™ Emergency Road Service is the best in the business, but drivers needed an in-cab computer to search for the nearest service station. But wait. More and more truck drivers have smartphones, right? So the time was ripe for an easy-to-use, powerful app.See the work
The Palmetto Bank
"Your call will be answered in the order it was received." Welcome to life with a mega bank. Whatever happened to personal service? Or handshakes? Is there a bank with a soul any more? Yes. And the time was ripe for The Palmetto Bank to tell its story.See the work
Volvo Construction Equipment - "Diamond Nights" Event
Volvo Construction Equipment and Mack Truck wanted a once-in-a-lifetime event to showcase its new construction equipment at the 2nd largest construction tradeshow in the world. And they wanted to do it in the middle of the Las Vegas desert.See the work
Blue Bird Corporation – All American Launch
Blue Bird Corporation wanted to launch its new Type D bus with drama. And with a renewed commitment to the industry.See the work
Greenville Hospital System Colorectal Screening Promotion
Statistics aren't always persuasive. You can tell someone that colorectal cancer is the third most common type of non-skin cancer, and that 140,000 new cases are diagnosed every year. But to truly build awareness and change attitudes, sometimes you need to hang toilet paper from trees.See the work
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