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Jun 8, 2021
Agency Life, Marketing Trends, Media, Media Buying
Green GRP: The Newest Media Metric?
Mar 30, 2021
Advertising, Digital Marketing, Media, Media Buying
Third-Party Cookie Deprecation: What Clients Need to Know
Sep 29, 2020
Marketing, Media, Media Buying
2021 Media Planning: Tips and Trends
Jul 7, 2020
Advertising, B2B Marketing, Media Buying
Direct Media Buying vs. Programmatic Buying
Jun 25, 2020
Augmented Reality, Media Buying
Artificial Intelligence’s Role in Media Buying
Jun 4, 2020
Advertising, Influencer Marketing, Media Buying, Social Media
TikTok Advertising: Is it the right fit for your brand?
Aug 29, 2019
Advertising, Marketing Trends, Media Buying, Research
OTT Update and Addressable TV
Jun 26, 2019
Agency Life, Company Culture, Marketing, Marketing Trends, Media Buying
One-on-One with Alissa Ricci, Director of Media and Research
Oct 17, 2018
Media Buying
2019 Media Trends to Watch
May 24, 2018
Media Buying
Learning the Lingo: How to Speak Media-ese
Apr 5, 2018
Media Buying
Accountability is the New Efficiency
Dec 20, 2017
Media Buying
Net Neutrality: What Advertisers Need to Know
Sep 14, 2017
Media Buying
A/B Testing: B2C Digital Advertising Case Study
Jul 13, 2017
Media Buying
Paid Social Advertising – Can It Work for B2B Marketers?
Jan 5, 2017
Media Buying
I’ve Got a Guy (or Gal) for That
